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Author Topic: Testing Brain Salon  (Read 1011 times)

Pure Bliss

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Testing Brain Salon
« on: August 10, 2011, 01:52:35 PM »
Hello all you Brain Ev and Brain Salon enthusiasts!
Exciting for me and my best beloved. We have decided to give Brain Salon a test run.
I am now more familiar with what the different brain wave frequencies actually feel like; the spacey theta, happy-making alpha, wide-awake beta, and my own particular brand of negative frazzle-beta too. Thus I am interested to see what it will be like to induce those brain states at will. Another exciting experiment in the pipeline then. Watch this space.
Adieu,
Pure Bliss

Tiffany

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Re: Testing Brain Salon
« Reply #1 on: August 12, 2011, 04:35:20 PM »
Very cool!  I am excited to hear what you think.  Not many people write about Brain Salon

Tiffany

AZ Warrior

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Re: Testing Brain Salon
« Reply #2 on: August 12, 2011, 04:43:16 PM »
Great Pure Bliss!! I know you'll enjoy it. It will be cool to hear what you experience from it along the way!!  Please keep us posted.

(I agree the Brain Salon has few posts compared to BrainEv--I don't know why?? It works great and deserves it's share, too)  :)
Sincerely and best regards,

AZ Warrior!

Pure Bliss

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Re: Testing Brain Salon
« Reply #3 on: August 13, 2011, 11:53:11 AM »
Thanks Tiffany and Warrior for your encouraging feedback.
I look forward to receiving Brain Salon and I shall do my best to redress the shortage of feedback on that product. As most of you know, I am not sparing with words. If it is anything like Brain Ev it is very effective.
I leave you then in great anticipation of Brain Salon's imminent arrival. Yippee! :-*

Karl

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Re: Testing Brain Salon
« Reply #4 on: August 16, 2011, 11:19:26 AM »
I would say that the reason Brain Salon doesn't have as many posts is because it's pretty new (ie, less than a year old, as opposed to BrainEv, which has 5+ years history).

Also, we *don't* advertise!

Both BrainEv and the Brain Salon are *only* promoted through word of mouth - either by people promoting it through our affiliate program, or by users telling other users.

That does mean our growth is less prominent than some of the marketing gurus out there, but it also means we can offer pretty cool levels of service to our users, because nothing is too much trouble. It also means that it's ONLY popular *because* it works and people get great results!

Pure Bliss

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Re: Testing Brain Salon
« Reply #5 on: August 17, 2011, 12:52:38 AM »
Hello Karl - now with 'Hero' status tag, that must feel good, a sort of Brain Ev Batman or something! ;)

I note your explanation of not actively marketing Brain Ev and Brain Salon and letting it spread by word of mouth etc. That is wonderful, but so rarely encountered in this world of internet hype, 'testimonials' and so on, that it needs to be pointed out (to me anyway).

However your initial internet sales letter does take the standard format of hard-sell the product with "buy now" button, testimonial plus "buy now" button, same Readers Digest heavy sell that we see on our computer screens 10 times a day. Just speaking for myself, that is why I initially mistook Brain Ev for a heavily marketed, just another sell-as-much-as-possible product.

I now know differently. But that is because I have experienced the benefits of Brain Ev, I participate in the forum so know the comments come from real users (i.e. not colourful testimonials), and that you and Tiffany are real people, behind the product, not just the revenue.

I am so glad I started with Brain Ev and became familiar with it, before indulging in Brain Salon. I feel I recognise different frequencies when they occur - an element of self knowledge - and I also observe them as they occur spontaneously throughout the day. This experience and self-knowledge is going to be hugely beneficial when I finally get to use Brain Salon, as I now know what state of mind I want to be in, and whether I am in it, or not.

I am really looking forward to my Brain Salon package arriving. I shall treat myself to enhanced brain-states as I deem appropriate. What a journey that will be! ;D

Karl

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Re: Testing Brain Salon
« Reply #6 on: August 17, 2011, 01:55:38 PM »
Thank you :)

And you're right about the tones. You will definitely recognize the frequencies working more proactively with Brain Salon: they are slightly more exposed, and I think you'll feel the difference -- in a really good way!

BTW, I am open to your thoughts on how we can change the sales letter.

We initially marketed via www.brainev.com, and then www.trybrainev.com. Now it appears that www.gobrainev.com is our leading site. This particular format -- although perhaps not altogether desirable -- is sometimes required to get the eyeballs there in the first place.

Do you (or anyone reading) have any suggestions we can take on board? :)

Pure Bliss

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Re: Testing Brain Salon
« Reply #7 on: August 19, 2011, 02:54:11 PM »
Yum..... Brain Salon arrived in today's post. I am going to have fun experimenting with it. ;D ;D

Karl: regarding sales letter, this is a very busy time right now and I will wait until I have a more creative window to make great thoughts. I am not ignoring you. Nor am I disinterested in the new site with information. Just there are times when one has to put one's head down and work hard. This is one such time.

Higher Plane

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Re: Testing Brain Salon
« Reply #8 on: August 22, 2011, 03:22:43 PM »
Karl - Very interesting comments from Pure Bliss. I, too, was seriously turned off initially by the landing page. In particular, the endorsements from other people in the self-help "industry" are a bit problematic, leading one to wonder about a quid pro quo. Have you thought about toning that down in favor of more comments from actual users?

But I understand the need to sell this way. If you're going to bring brainwave entrainment to an audience that does not have any prior experience thereof, you can't hit them with "the full Michael" until they're ready....

AZ Warrior

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Re: Testing Brain Salon
« Reply #9 on: August 22, 2011, 07:40:25 PM »
Hi gang! The only thing that bugged me about BrainEv is the long, verbose intro letter. I know competing products do this and you want to give people the pertinent info, but really...? That long is best??? Managers, like myself, prefer bottom-line, synopses, etc. Saying the same thing as you do but in half the length or less. May I suggest adding one good user comment, and a web link to further testimonials should the prospective user want it. Look at Amazon, for example. They separated product descriptions from user reviews. This is and should be the norm as most folks don't want or have the time to scroll on forever. Again, redirect those who wish to learn more to your home site. No reason you can't continue to use it there (if you're good with the results) or better yet, break it up over a couple of webpages. Professional quality video (I'm thinking car commercial [5 min] rather than infomercial [30 min]) worthy of BrainEv might help, too, to aid in reducing quantity, get "eyeballs" on, and get folks wanting to know more. Things I'm sure you've considered.  Just my suggestions.  :)
« Last Edit: August 22, 2011, 11:22:24 PM by AZ Warrior »
Sincerely and best regards,

AZ Warrior!

Karl

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Re: Testing Brain Salon
« Reply #10 on: August 23, 2011, 11:51:09 AM »
Agreed with all comments!

@AZ: We do have the intro video here - http://support.brainev.com/ - that's more like a commercial. Do you think that would work better? The problem with a five-minute summary is that the benefits are almost unbelievable, and people would be too skeptical. It's only with the explanation of science that we're able to convince people to try it out.

@HigherPlane: I understand your comments. All testimonials were provided without any form of 'quid pro quo' but I understand how it can be interpreted.

Let me ask you all one question... If you didn't like the sales page so much, how come you tried it out? What was the tipping point?

Also, for everyone's reference, there also exists www.brainev.com and www.trybrainev.com. I would be very keen to hear your thoughts on these sites.

We really want to keep spreading the word, and although such pages are marketing hell, they DO sometimes work... :P

Pure Bliss

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Re: Testing Brain Salon
« Reply #11 on: August 30, 2011, 02:07:34 PM »
Hi guys,
I have only just got back and seen all the comments here!
In brief:
Tipping point for me was the one month free trial. Basically what did I have to loose? It seemed very up-front and I liked that concept.
Testimonials: Personally if there is a testimonial by some big gun, it stretches my credibility and I don't even look at it. I have looked at personal experiences by 'real' people. After all this is a bit the attraction of the forum, a bit of curiosity, or voyeurism as to what happens to others while using Brain Ev. Just to give a concrete example: Jack Canfield (self-help guru) seems so busy endorsing courses, books, workshops that I feel there aren't enough hours in the day to get around to testing these things out. I have tested Brain Ev for four months and I am still learning about it - what is the point of having a big name give a shallow, all-teeth-and-no-sincerity endorsement?
After-sales care: I haven't said anything here about how marvellous - and personal - the after sales service is. I see both Karl and Tiffany as real people, not response-robots. Any hick up I have ever had has been solved way beyond my expectations.
Re Brain Salon: again I have to say that I don't feel this product is at the same outstanding level as Brain Ev...... not sure this is really what Inspire 3 should be doing. But that is my view and very much a first impression. I am currently downloading all the tracks onto my iPod for portable on-the-job use.
Generating sales: You have a huge Brain Ev fan club out there. Why not use us more effectively to sell your products.... maybe a special price made available if we personally recommend the product, or a little financial incentive????

Will make more comments as they occur.

Nikaya

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Re: Testing Brain Salon
« Reply #12 on: August 31, 2011, 02:22:59 AM »
Pure Bliss, are you familiar with the BrainEv "Affiliates Program"? It's something I signed up for out of curiosity (though honestly I haven't done anything with it...but I save all the emails in case I have some free time to kill one of these days).

Basically, as I understand it, you gain access to these links that you can put up in various places (if you blog, have a website, throw it in a signature in some forum, or whatever). And if someone purchases the product through your link you get a sort of percentage/commission. It's kind of a passive marketing where regular users like us can promote it when and if we feel like it and get some benefit. I think a lot of people are more likely to try something if they learn about it from a "real person" instead of a regular marketing campaign, so everyone wins. So I would imagine if you wanted to set up a blog or website profile somewhere (I'm sure the possibilities are huge) you could write your own review, post your experiences/results and possibly earn some "financial incentive" at the same time.

Disclaimer: I haven't read all of the details so please forgive/correct me if I'm wrong on any of this. If you or anyone else is interested I or someone in Support could definitely send you a link to get you started though. I personally found this through someone's website and only tried it after reading someone's blog about their amazing experiences with the program, so I can speak for power of such advertising...though I kind of feel bad now since I just googled the program after reading all of that stuff instead of clicking on their links lol

Tiffany

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Re: Testing Brain Salon
« Reply #13 on: August 31, 2011, 03:19:38 PM »
As Nikaya mentioned, we do have an affiliate program for BrainEv, which is a great way to earn some side money and promote a product that you love.

To sign up or to get more info please use this link: http://www.brainev.com/affiliates/

Also, you can email affiliates@brainev.com with any affiliate-related questions.

-Tiffany

Higher Plane

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Re: Testing Brain Salon
« Reply #14 on: September 02, 2011, 01:25:22 PM »
@Pure Bliss - Your opinion of the Brain Salon is noteworthy. The Brain Salon was not engineered by Michael Kelley, but by Craig Tice (associated with Transparent Corporation). It does not employ Michael's ultra-sophisticated 3P-DEAP entrainment method and, as Karl has told us repeatedly, has different purposes; i.e. is not intended to develop our brains over the long-term.

However, from what I can tell, the Brain Salon is still a very well-engineered piece of work, combining multiple methods of entrainment. (Think about how much you would pay to attend a session at the Monroe Institute and be treated to just binaural beats. Yawn.) And one of the things I really like about it, which also appears in Level 7 of Brain Ev (also engineered by Tice), is the little forays it sometimes makes into 40Hz Gamma, which is really interesting territory. Tice knows his stuff.

But, going back to what sold us on Brain Ev, for me it was Michael. His passion and attention-to-detail come through very strongly in the videos. And the sheer quantity of material that was made available to us before purchase was very impressive, including access to this forum. Clearly, this was a company that believed in its product and wasn't afraid to let people poke around.

 


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